Email marketing is a way to reach consumers through email, where sending one message to thousands of people. Personal email services like Yahoo, Gmail allows you to send emails to limited number of people, but there are email marketing software tools available which helps to send emails to large number of people via email marketing.
In this post we will discuss on some of the best Email marketing software tools.
Email Marketing Software tools
MailChimp
MailChimp is one of the best email marketing tool. It offers you all the features that is required to run an effective email marketing campaign. With one click you can send email campaigns and update your Facebook and Twitter accounts too.
The emails are tested before it is send to subscribers to ensure there is no errors in email design. Because of its awesome design templates, reporting features, flexibility in loading it is excellent tool for both beginners and expert email marketers.
Aweber
AWeber is best for beginners in email marketing field.This tool has a user-friendly interface, good template designs and excellent reporting services. It provides wide variety of templates and customization options to templates.
It provides detailed metrics which provides information on each individuals who opened email and actions they performed with that email. It tracks independent subscriber list and you can send email to any number of subscribers. By using this tool you can also automate sending newsletters by using RSS feeds.
iContact
iContact has powerful autoresponder service. It allows you to add personalisation to your email by customizing your subject line and email body to include subscriber’s name. Hence it increases open rates of email.
This tool has split testing which allows you to send two versions of same email. So you can compare which is better and send that to your subscriber list. It is most recommendable because of its efficient functionality , excellent reporting features.
GetResponse
GetResponse allows you to send any number of emails per day. You can set up time based and action based email campaigns which is suitable to you. It has flexible and user friendly interface. It also has Split testing feature.
Get Response is best for small businesses who wants awesome email marketing tools without an elaborate setup or much costly. It is easy to set up, use, which makes it perfect for many small-business users.
SendInBlue
SendinBlue is the most attractive email marketing tool for eCommerce business. SendinBlue offers 9000 emails per month and you can access to email templates, unlimited contacts, user friendly designs.
Using this tool you can send email marketing campaigns, transnational emails, text messages from one platform.This tool synchronizes the contact lists from various programs and has detailed information on opened emails and devices on which it is opened.
Campaign Monitor
Campaign Monitor is suitable for all kind of business. This tool has features like drag and drop email builder, mobile friendly templates, free hosting images, A/B testing, triggered messages, personalization, etc.. It has 10 free responsive email templates that you can use for your email build. And you can design your own templates by using their super easy template builder.